Course information


The course equips learners with basic, systematic knowledge and skills of business planning in businesses, thereby helping learners apply the necessary knowledge and skills so that they can synthesize and formulate a business plan from describing the form of businesses, determining business goals, analyzing markets, making marketing plans and operating the business, estimating the required capital, and evaluating profitability, return on capital.

Time 7 weeks
Tuition fees Free-of-charge
InstitutionHo Chi Minh City Open University
Subject Business
Language Vietnamese
Courseware Videos, Slides, Exercises
Mode of study Self - paced
Certified Yes
Time 7 weeks
Tuition fees Free-of-charge
InstitutionHo Chi Minh City Open University
Subject Business
Language Vietnamese
Courseware Videos, Slides, Exercises
Mode of study Self - paced
Certified Yes

Skills you will gain

Skills you will gain

Decision making

Planning

Planning

Evaluation

Manipulation

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Knowledge you will study

Knowledge you will study

Module
1

1-hour online study

Overview of business planning

This module introduces learners to the concept and role of business planning as well as the business planning process for businesses.

2 videos and 2 exercises

Module
2

1-hour online study

Analysis of business environment

In this Module, learners will learn the steps of analyzing the external environment of the business.

2 videos and 2 exercises

Module
3

1-hour online study

Market research

Upon completion of this module, learners can use market research tools as well as analyze customers and competitor.

2 videos and 2 exercises

Module
4

1-hour online study

Marketing and Sales plan

This module helps learners set marketing goals and choose potential target markets for businesses.

2 videos and 2 exercises

Module
5

1-hour online study

Production and Operation plan

This module explains to the learners the importance of production-operation planning and production-operation planning processes.

2 videos and 2 exercises

Module
6

1-hour online study

Service plan

This module explains to the learner the importance of service planning and service planning process

2 videos and 2 exercises

Instructor

MBA. Doan Thi Thanh Thuy

Research Fields: Business Administration, Management

Workplace: Faculty of Business Administration, Ho Chi Minh City Open University

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