Course Information
The impact of electronic commerce (e-commerce) on businesses in the digital era includes many important aspects. In business, there are a series of new opportunities that e-commerce brings to businesses. The course "E-commerce leads businesses to digital transformation" aims to describe the impacts of e-commerce on different aspects of businesses. From there, provide appropriate suggestions to help managers and interested parties build reasonable solutions or make adjustments to take advantage of opportunities.
Topics (3)
This module provides an overview of the course
Script
This module introduces the topic: The impact of e-commerce on business strategy
Script, Quiz
This module introduces the topic: The impact of e-commerce on business structure
Script, Quiz
Instructor
ThS. Bùi Ngọc Tuấn Anh
Lĩnh vực nghiên cứu: Digital Marketing, Marketing, Thương mại điện tử
Đơn vị công tác: Khoa Quản trị kinh doanh, Trường Đại học Mở TPHCM
